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Consumer Focus:
Our job is to encourage clients to think differently. We want them to make a 180° turn… to look at their business through the eyes of customers and prospects. What are their wants and needs? How do we best satisfy the consumers’ expectations and tap into their emotions?

Collaborative Approach:
Finding the answers should be a joint effort. Nobody knows your business better than you do. We will bring our breadth of experience, consumer insight, creativity and innovative thinking to our partnership. We expect you to contribute your history, past experiences, market knowledge, and company culture to the team. That is a true collaboration.

Proven Processes:
Marketing is both an art and a science. It is striking the right balance between these healthy tensions that creates success. We employ proven, disciplined business methodologies that incorporate creativity and innovation within the strategic parameters identified for the assignment.

Actionable Results:
Our collaboration with clients begins with strategy and continues through execution. We design practical business recommendations, provide detailed action plans, and assist with implementation to bring those recommendations and plans to reality. We establish norms and measure the outcome of marketing initiatives, when appropriate.

Experienced Leadership:
You get experienced staff; no substitution or delegation. All projects are led by senior partners who are actively engaged in your project day-to-day, from start to finish. You benefit from their expertise, insight, judgment and passion for your business.

Smart Words

“Think like a marketer. Behave like an entertainer. Move like a tech startup."

PJ Pereira, Chief Creative Officer at Pereira & O'Dell