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Our creative messages surprise and engage people
Our marketplace agility delivers optimal results
Our strategy is driven by consumer insight

The NorthStar Strategies creative team spearheaded a major creative strategy assignment for the Wharton MBA Program for Executives.  This strategy work encompassed the development of eight different brand strategies for testing and evaluation. Each creative strategy was translated into arecruitment  campaign to demonstrate the pool-out potential of each concept.

The Unleash campaign includes: the creative platform, print ad, email blast, online banner ad, and website landing page.

 

Unleash Creative Platform

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Unleash Print Ad

 

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Unleash Email Blast

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Unleash Online Banner Ad

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Unleash Website Landing Page

 

 

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Smart Words

 

“Ideas and creativity still matter a lot, but they need to be connected to technology, consumer insights, and analytics.” 

Christopher Vollmer, Vice President and Partner, Booz & Co